In a culture immersed in technology, Instagram is reviving adventure, face to face community & real relationships. How can something so digital get people out from behind their devices and into the analog world?

Get your headphones ready. The best way to watch the film is on a computer with headphones or a TV with good sound.

Featuring Kyle Steed, Brenton Little & Allison Anderson

Directed & Created in full by Paul Tellefsen

From technopaul productions

Original Score by Tyler Linahan

Intro Score by Chase Burnett



Featured by Instagram

Interview with Paul Tellefsen on Digital Trends

PetaPixel: "a digital app that is pulling people back into the real world"

Ultralinx: "well made instagram documentary"

Lifestyles Defined: "gain a new perspective on what the community is and maybe even a little direction"

ElSafari: "makes you forget that we talk about digital media and you start to see it as a kaleidoscope of realities"

Featured on

Robayre: "beautiful and inspiring"

San Antonio Current: "a collection of characters who are endearing in their human need to connect and be seen"

Mentioned by PhotoJoJo: "Instagram Is is a wonderful short doc[umentary]"

WheatCity Mag: "help put a perspective of how the community is viewed"

Featured on StartArt

The Crosby Press: "Instagram Is truly is kinda heartfelt"

Featured on LaughingSquid

The Phoblographer: "some of the stories are actually quite touching"

Jessica Zollomon (@jayzombie) (now former) Instagram Community Manager: " This 1000X this. Thank you for capturing exactly what Instagram means to me"

Featured on iPhoneography

Hypebeast: "Instagram Is has blossomed into an in-depth look at everyone’s favorite photo-sharing platform"

OGlobo Interview with Paul Tellefsen

Apartment Therapy: "reveals those invested in the photo social site are loyal for reasons well beyond any retro-filters"

MonkeyZen: "a school assignment ends as a lifelong viral phenomenon that embraces and explains the love behind all the users of this social network"

Featured on DeepApple

Ion Magazine: "Instagram Is is a sincere look at the community it has created and connected"

The Tech Block: "If you only thought the app was for taking pictures of food, selfies and painted nails — then this film is here to break that stereotype. I’ve learned that it is truly a social NETWORK."

Featured on StickyGram

Featured on DesignCollector

Portland Egotist: "motivating people to get out from behind the computer and connect over the act of image making"

Featured on DailyMovement

MissOmniMedia: "inspires and informs you about how something as silly or tiny as an app can touch millions."